When I first launched Sans Skincare, I knew it wasn’t going to be easy. My mission wasn’t just to create products, it was to share knowledge. Why? Because when it comes to natural skincare, most people think they know what that means . . . but the truth is, they don’t.
My Wake-Up Call
When my mother was sick with cancer, I searched tirelessly for truly natural creams and lotions to soothe her very compromised skin. I read every label, carefully scanning for anything harmful. At first glance, the products seemed fine:
- “Paraben-free”
- “No phthalates”
- “Unscented”
Those labels looked responsible, safe, even trustworthy. But when I looked deeper, I realized what was really going on.
For every ingredient they took out, many other harmful ones remained. It was marketing dressed up as purity, a way to make consumers feel safe without actually changing the formula in a meaningful way.
That’s when I began researching real natural ingredients. And what I found changed everything.
The Truth About Natural Skincare
Here’s the thing: not all natural ingredients are equal.
- Each botanical, oil, or extract has unique properties.
- Some nourish deeply, some calm inflammation, others protect with antioxidants.
- Just because a product is labeled “natural” doesn’t mean it’s safe, effective, or even truly plant-based.
That’s why so many products marketed as “natural” still contain fillers, preservatives, or watered-down formulas that don’t respect the skin’s microbiome.
Why Sans Skincare Is Different
With everything I learned, I built Sans Skincare on these uncompromising principles:
- No parabens, phthalates, or mineral oils
- No preservatives, not even natural ones (our products are water-free, so they don’t require them)
- No fragrances or harmful synthetics
- Only nutrient-rich plant butters and oils with proven benefits
Every formula is created not just to be safe, but to work with your skin’s natural defenses, never against them.
🗝️ 3 Key Takeaways
- Labels can mislead – Many “natural” products still contain harmful or unnecessary ingredients.
- Not all naturals are equal – Each plant ingredient has unique properties; it matters which ones are used.
- Sans is different – Water-free, preservative-free, truly plant-based formulas that support your skin’s health.
Recommended Sans Products
Sans Skincare Starter Set – The perfect introduction to true natural skincare — a complete set that reflects our preservative-free philosophy.
Daytime Ritual – A morning routine that hydrates, protects, and prepares your skin naturally for the day ahead.
Nighttime Ritual – An evening ritual designed to restore and deeply nourish your skin while you rest.
